To mark our fifth yr of partnership with UNDP, we’re proud to share the influence and achievements we have now delivered by means of our packages with the Galaxy Neighborhood.
Samsung Electronics believes small efforts could make a big effect, particularly when collaborating with like-minded companions. For the previous 5 years, Samsung and the United Nations Growth Programme (UNDP) have labored along with one shared aim — harnessing expertise to impact international change.
Central to this mission is the assumption within the potential of younger individuals, notably millennials and Gen Z. As tech-savvy international residents, their optimism and conviction drive progress on points like local weather change and social fairness. With the correct instruments and platforms, they have the facility to affect policymakers and companies towards a extra sustainable future.
Because the 2030 deadline for the United Nations Sustainable Growth Objectives (SDGs) approaches, Samsung and UNDP stay dedicated to the International Objectives. Each organizations have made vital strides in creating real-world influence by prioritizing innovation. In celebration of United Nations Day, Samsung has launched a report that marks our five-year relationship, highlighting progress in elevating consciousness of the International Objectives by means of initiatives just like the Samsung International Objectives app and Generation17.
“We consider within the energy of collective effort to create a greater future for upcoming generations and utilizing expertise for the higher good,” stated Stephanie Choi, EVP & Head of Advertising and marketing, Cell eXperience Enterprise at Samsung Electronics. “Our partnership with UNDP over the previous 5 years has been a significant step on this journey, as we’ve labored collectively to assist younger changemakers and lift consciousness of the International Objectives. We’re grateful for the chance to contribute to a greater future for all, and we stay up for persevering with our journey to 2030 with the Galaxy group.”
“The one approach we’re going to confront the world’s greatest challenges is thru cooperation. Our partnership with Samsung exhibits the facility of true collaboration between the private and non-private sectors,” added Achim Steiner, Administrator of UNDP. “We’re pleased with the progress that we’ve seen in each the Samsung International Objectives app and the Generation17 initiative to empower youth to advance the SDGs. We stay up for persevering with and exploring new frontiers in our partnership to drive sustainable growth within the years forward.”
Samsung International Objectives App

▲ The Samsung International Objectives app permits Galaxy customers to work towards the International Objectives in a simple, collaborative approach.
Samsung and UNDP partnered in 2019 to launch the Samsung International Objectives app1 — a platform that educates Galaxy customers in regards to the 17 International Objectives and permits them to generate donations by means of in-app advertisements, utilizing wallpapers to extend their earnings and direct contributions. Samsung then matches all proceeds from the in-app advertisements, maximizing our collaborative efforts to assist UNDP’s work in advancing the International Objectives and contributing to their achievement.
To additional interact Galaxy customers, we launched new interactive options such because the Donation Chief Board in 2023. In 2024, we launched limited-edition wallpapers as “Thank-you Items” as a token of appreciation to energetic customers. The wallpapers, out there on Samsung Galaxy smartphones and watches, spotlight totally different endangered species supported by UNDP International Objectives initiatives.

▲ The Samsung International Objectives app has engaged hundreds of thousands of Galaxy customers and raised substantial funds to assist UNDP’s work in advancing the International Objectives and contributing to their achievements.
Since its launch, the Samsung International Objectives app has reached practically 300 million Galaxy customers2 and raised greater than $20 million3 for UNDP. Customers have recognized Aim 1 (No Poverty), Aim 2 (Zero Starvation) and Aim 6 (Clear Water and Sanitation) as their prime priorities, providing useful insights into the worldwide points that matter most to them.

▲ Galaxy customers have recognized Aim 1 (No Poverty), Aim 2 (Zero Starvation) and Aim 6 (Clear Water and Sanitation) as their prime priorities.
Trying forward, we’re devoted to increasing the app’s influence to encourage collective motion and create lasting change.
Generation17
In 2020, Samsung and UNDP launched Generation17 to assist younger changemakers advancing the International Objectives with the assumption within the energy of youth to create significant change. The initiative gives expertise, mentorship and networking alternatives to Younger Leaders worldwide — supporting 16 such people throughout six areas up to now and sharing their tales by means of Samsung and UNDP’s international platforms.
By way of the initiative, the Generation17 Younger Leaders have been capable of attend main international occasions such because the Cell World Congress, the UN Financial and Social Council Youth Discussion board and the UN Summit of the Future Motion Days. These engagements give them a platform to collaborate with international decision-makers throughout totally different sectors.
In simply 4 years, UNDP and Samsung, by means of Generation17, have supported Younger Leaders who consider this initiative has considerably contributed to attaining outstanding outcomes and making a powerful influence on their communities. Whereas Generation17 has supplied useful sources and opened doorways for the Younger Leaders, their success is in the end a testomony to their drive, creativity, entrepreneurial expertise, networks and keenness for advancing the International Objectives. By way of these mixed efforts, the Younger Leaders really feel that this initiative has scaled the influence of their work, permitting them to achieve extra individuals inside their communities, increase consciousness of their work and advance all 17 International Objectives by means of the facility of expertise.
Samsung Newsroom highlights how Generation17 leaders Efe Johnson, Thùy Anh Ngô and Tafara Makaza are leveraging expertise to deal with challenges comparable to reproductive well being training, look after the aged, financial mobility and extra — demonstrating how progressive options can encourage change and motion.
Efe Johnson
A reproductive and sexual well being advocate from Kaduna, Nigeria, Efe Johnson based Xari Africa to interrupt taboos surrounding sexual and reproductive well being throughout Africa after experiencing disgrace and confusion throughout her first menstrual interval. Xari Africa educates women on matters like menstruation, contraception and sexual well being.
Xari Africa has impacted 4,500 women throughout Africa by means of college workshops, on-line programs and Efe’s sensible well being information Simply Interval It. She now goals to broaden her platform to achieve 1 million women.

▲ Efe prioritizes Aim 1 (No Poverty), Aim 4 (High quality Schooling) and Aim 5 (Gender Equality) in her work to empower and educate women throughout Africa.
Thùy Anh Ngô
Thùy Anh Ngô based HASU, a cell platform in Vietnam that improves the bodily, psychological and social well-being of older adults. Impressed by her late grandfather’s worry of burdening his household, she developed HASU to satisfy the wants of Vietnam’s getting older inhabitants. The app presents well being recommendation, train routines and social boards to maintain seniors related and energetic.
Thùy Anh has focused on stabilizing inner operations and optimizing companies for seniors over the previous yr, contributing to HASU reaching over 50,000 people. Her latest program, a memoir-writing service, has been serving to shoppers from numerous backgrounds — together with key opinion leaders, politicians and retired professionals — protect and cherish their treasured reminiscences.

▲ Thùy Anh prioritizes Aim 3 (Good Well being and Nicely-Being), Aim 4 (High quality Schooling) and Aim 10 (Lowered Inequalities) in her work to assist older adults in Vietnam.
Tafara Makaza
A social entrepreneur and technologist from Zimbabwe, Tafara Makaza co-founded Fixa — a digital platform that connects casual staff with secure, dependable employment alternatives in Africa. Dubbed the “LinkedIn for the linked out,” Fixa helps staff create digital profiles and offers them entry to formal jobs and monetary companies.
Tafara has related over 8,000 staff to greater than 300,000 job alternatives, disbursing greater than $2 million in salaries since beginning the platform in 2021. He’s empowering people throughout Africa to attain financial independence.

▲ Tafara prioritizes Aim 1 (No Poverty) and Aim 8 (First rate Work and Financial Development) in his work to enhance employment in Africa.
Trying In the direction of 2030
With 2030 on the horizon, Samsung’s dedication to driving international progress has solely strengthened. The corporate continues to harness its technological experience to gasoline collective motion for significant change by supporting UNDP and younger changemakers worldwide. By way of initiatives just like the Samsung International Objectives app and Generation17, Samsung stays centered on constructing a extra sustainable future for all.
Click on right here to obtain the total report.
1 Samsung International Objectives app seen on the picture is simulated for illustrative functions. Availability and supported gadget fashions could range by market and are topic to alter
2 Whole variety of customers as of September 2024
3 Whole contribution as of September 2024